
Hey friends,
A question I get all the time is, “Is there an ideal screen time limit?”
In today’s newsletter, we’ll cover:
What a four-year Canadian study revealed about the “ideal screen time”
5 mistakes parents make trying to regulate screen time
Something my son said that nearly blew my mind
Let’s dive in.

A Statistics Canada study tracked 10,000 youth over four years and found that kids who stayed within daily screen time guidelines reported better mental health than those who exceeded them.
The study began in 2019 with youth ages 12–17, using a guideline of 2 hours of screen time per day.
By 2023, only 1 in 7 Canadian youth had stayed within guidelines and median screen time for all youth had climbed to 5 hours per day.
Youth who held to the two-hour guideline were 1.5 times more likely to stay physically active, 58% reported excellent mental health (vs. only 38% of those who exceeded the limit), and 93% had never seriously considered suicide in the past year (vs. just 84% of those who exceeded guidelines).
The evidence that screen time above 2 hours a day associates with worse youth well-being is getting harder to dismiss. And most kids are more than doubling that limit every day.

5 Mistakes Parents Make When Trying To Regulate Screen Time
You might read those numbers above and run the math on your own kid.
If it's way past the two-hour recommendation, your first instinct is probably to fix it. Tonight, this weekend, starting now. And that instinct is coming from the right place. You want to protect your kid, but how you respond matters as much as whether you respond.
Here are five mistakes I see most often when parents try to get screen time under control:
1 | Going cold turkey overnight.
Hard limits without a plan create power struggles and send kids looking for workarounds.
The families who actually reach two hours a day and stay there don't do it in one conversation. They build toward it. The goal is the internal muscle to self-regulate, and that takes time and consistency, built one conversation at a time.
2 | Using tech as the babysitter.
When devices become the default for boredom, downtime, or the car ride, kids stop learning to sit with themselves. The study found that physical activity partially offsets screen time's impact on well-being, but you can't get there if the phone is always the first option off the bench.
3 | Fighting without modeling.
If you're scrolling while telling them to put the phone down, they notice. Every time. Kids follow what the adults in their life actually do. Rules kids read as hypocritical typically get ignored.
The study mentioned an adult guideline at three hours.
4 | Focusing only on limits, not replacements.
Taking the phone away without giving them something worth showing up for creates resentment, not regulation.
The kids who stayed under two hours in this study were more physically active, more engaged, and—particularly for boys—doing better in school. The screen time limit and the full offline life tend to arrive together. You can't just remove one without building the other.
5 | Missing the mental health signals.
The gap between kids who stayed under two hours and those who didn't showed up in school performance, sleep, emotional well-being, and suicidal ideation. Those numbers show up in real life as mood shifts, withdrawal, and something that's hard to name but easy to feel.
Worth noting: the study couldn't measure what kids were doing on screens: homework, socializing, TikTok, etc. The signals in your kid's behavior will tell you more than the clock alone.
Screen time is often a symptom before it's a cause. If something feels off, look closer.
Practical Parenting Screen Time Series
If those mistakes resonated and you'd like some clear steps forward, we put together a short video course called Practical Parenting Screen Time Series.
It covers the neuroscience behind addiction, realistic strategies families can use to reduce conflict around devices, and ways to model healthier digital habits for your family.
It’s a $99 value but we believe in this mission so much we’ve made it pay what you can with a $5 minimum. Anything over $5 helps fund trainings and workshops at no cost to schools and parents.

My family’s been doing some spring cleaning, and my son stopped mid-room and said:
"I love cleaning. We should clean more."
I had to do a double take. And for a split second, I thought: “Man… we are crushing it as parents.”

Then he clarified. He’d been finding old toys he forgot he had. Turns out he just loves finding his own stuff.
Hey… right now, I’ll take that. 😂
— Ian
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